The current logo is almost universally associated with the brand, but few know of its origins.
The original logo resembled something of a brown cigar bran cover, featuring a rare version of the Siren, a woman with a mythological reputation. The obvious specialties of this version of the siren did not go unnoticed, more so because of her twin assets - an extremely uncommon image rarely associated with her more popular present persona. Many enjoyed the exotic connotations associated with her symbolism then, catapulting the brand into popular culture.
A few years later, it got re-imagined to more closely resemble the present day toned down version. The chest was flattened, the belly button erased and a gentler smile on her face welcomed millions of people to the shops the world over, as the franchises spread.
Today, she bears only a faint resemblance to her original visage, with her most unique attributes hidden in the zoomed-in version of her image.
Give me the brand she stands for.
[this logo here is only for your amusement]
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The original logo resembled something of a brown cigar bran cover, featuring a rare version of the Siren, a woman with a mythological reputation. The obvious specialties of this version of the siren did not go unnoticed, more so because of her twin assets - an extremely uncommon image rarely associated with her more popular present persona. Many enjoyed the exotic connotations associated with her symbolism then, catapulting the brand into popular culture.
A few years later, it got re-imagined to more closely resemble the present day toned down version. The chest was flattened, the belly button erased and a gentler smile on her face welcomed millions of people to the shops the world over, as the franchises spread.
Today, she bears only a faint resemblance to her original visage, with her most unique attributes hidden in the zoomed-in version of her image.
Give me the brand she stands for.
You need to pay close attention to the space ABOVE the derriere to notice the subtlety. Nice. |
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